ALM/W TV deal

[Frankly Speaking]

What sports do channel 9 show in the AFL/NRL off-season? Aus Open, but I don't think that will class too hard and only a short tournament.

Looking back at the last Foxtel deal. $346m over six seasons, which worked out to be $5.16m per club per season. Note, this included W-League, Socceroos and Matildas as well. The final year of that deal was canned.

The P+ deal was $200 for five seasons. If we stay at 13 clubs, that's $3.17m per club per season. This excludes Socceroos and Matildas. Also, ViacomCBS purchased 2% of APL, which was about $8.4m based on what Silverlake purchased (33% of APL for $140m). FA received 10% of the first year distribution, I don't whether they take 10% every year after that as well. Also, the broadcaster later reduced the distributions after metrics weren't reached.

After all that, how much do we think Nine will chip in for A-League? They have EPL for the next three seasons, and you'd think they would renew that. Consider they were interested in A-League last bid, but it was a low-ball bid:



And this was a scary fact I learnt tonight:

Ten is a black hole for ratings and Paramount is in upheaval. Because Ten is a black hole for ratings it is losing money ($322 million in the last calendar year alone), and, there has been reporting that Paramount want to divest themselves of the network. Nine offers a signficant audience and mainstream press coverage. If the APL has any ambition to grow the game, it will take a short term loss for long term gain and go with 9. Plus, the Fox experience strongly indicates that the A League needs to be paired with the EPL.

There is absolutely no possibility of growing the game with Ten, whose future is uncertain regardless.

 

[Football us life]

Whoever gets the next dollop of A League tv rights in Australia the first thing that they should do is build the brand around 'Friday night Football'....

Friday night Football on tv is an iconic weekly event in Australian sporting culture.

Ill quite often go down my local boozer on a Friday evening for a few pints and although I'm generally not a big fan of NRL I still find myself watching the Friday night NRL game on the big screen with my couple of mates and fellow drinkers.

So make Friday night a free to air A League night. Whether that be 7, 9, 10 or even lil'ol2%SBS.....

Which ever fta broadcaster partner is on board Friday must be their night for showing the A League. At least once the NRL and AFL has finished.

 

[HappyGuus]

Whoever gets the next dollop of A League tv rights in Australia the first thing that they should do is build the brand around 'Friday night Football'....

Friday night Football on tv is an iconic weekly event in Australian sporting culture.

Ill quite often go down my local boozer on a Friday evening for a few pints and although I'm generally not a big fan of NRL I still find myself watching the Friday night NRL gamevonnthe big screen with many of my couple of mates and fellow drinkers.

So make Friday night a free to air A League night. Whether that be 7, 9, 10 or even lil'ol2%SBS.....

Which ever fta broadcaster partner is on board Friday must be their night for showing the A League. At least once the NRL and AFL has finished.

That'd be awesome.
Also, if A-League joins the EPL at 9 then they'll have Saturday night matches leading into the EPL late Saturday night.

 

[Football us life]

That'd be awesome.
Also, if A-League joins the EPL at 9 then they'll have Saturday night matches leading into the EPL late Saturday night.

Ch10 ~ BOLD show the fta component of the A League on Saturday afternoons and early evening. Initially I thought that this was a good time and therefore a good idea. However without doubt it rates poorly in terms of bums on sofas.

So is it the timing of tv games or is it the footballing quality of the product that is the problem?

Personally I find it extremely difficult to watch an afternoon game when you have blazing sunshine and 30°C+ temperatures. The evening game not so bad....

For me in the hottest months it comes down to the time of day the football is on.

 

[grazorblade]

Has anyone paid close enough attention to ratings to know which timeslots do better?
If we had evenings over afternoons for instance

On ten - I suspect it won't matter too much which station we are on. I believed SBS was killing our ratings because Besheer was impressively boring. But it didn't matter for ratings I believe. If Besheer and being on the 5th most popular network isn't going to kill ratings nothing will and Ten have had some brilliant coverage outside the games itsel

 

[HappyGuus]

So is it the timing of tv games or is it the footballing quality of the product that is the problem?

As @Frankly Speaking mentioned, TEN is a black hole. I don't think it matters when they show it, it's still channel 10 and they're going down hill. The quality of the broadcast depends partly on their market, kids, youth, adults, die hards, newbies, the tactically astute etc. 10 has a young, bubbly vibe. 9 would be more "Craig Foster" serious I'd imagine.

 

[grazorblade]

As @Frankly Speaking mentioned, TEN is a black hole. I don't think it matters when they show it, it's still channel 10 and they're going down hill. The quality of the broadcast depends partly on their market, kids, youth, adults, die hards, newbies, the tactically astute etc. 10 has a young, bubbly vibe. 9 would be more "Craig Foster" serious I'd imagine.

Would love foster back as a commentator

Fox did a good job of getting a bunch of emotional loudmouths which made the commentary and presentation have a lot of energy to it

 

[HappyGuus]

Would love foster back as a commentator

Fox did a good job of getting a bunch of emotional loudmouths which made the commentary and presentation have a lot of energy to it

Yeah hopefully they bring over the guns from 10 like Stoll and Teo etc. as well.

 

[Football us life]

Does anyone think that talent drain might be having a detrimental effect on the perception of the A League even by actual regular football fans?

And could this be effectively killing it as a tv product?

 

[Frankly Speaking]

Seriously, folks, if APL goes with Ten again, the A League will be condemned to sporting irrelevance - because that is what Ten is in viewing terms - an irrelevance.

I can only assume that Paramount thought they could turn it around. Well, they haven't been able to do that - a $322 million lost in the 2024 year shouts that out. Moving viewers from their favoured network is like trying to convince people to change their voting allegiance - almost impossible once they have decided. Paramount would have to do something world-changing like bringing the AFL exclusively to Ten.

If they try to sell, no one will be buying an asset that degraded in a world heading at speed into streaming. They have lost more than a billion dollars in the last 5 years. It may well be that they simply write off the investment and windup the business. Exactly this just happened to TV3 in New Zealand, and that was American owners too.

 

[NoMates]

Has anyone paid close enough attention to ratings to know which timeslots do better?
If we had evenings over afternoons for instance

On ten - I suspect it won't matter too much which station we are on. I believed SBS was killing our ratings because Besheer was impressively boring. But it didn't matter for ratings I believe. If Besheer and being on the 5th most popular network isn't going to kill ratings nothing will and Ten have had some brilliant coverage outside the games itsel

Friday night games never rated to well, same with Sunday matches, Saturday games is where its at for ratings going by history.

 

[Football us life]

It's difficult to disagree with Franko that Ch10 is completely on it's arse. If the parent company decides that the pulling of the plug is it's only possible option then I can't imagine a line of possibilities in terms of other media companies coming to its rescue.

Even the millennial hipsters have deserted it......

The Project is gone, Cheap Seats - the most unfunniest comedic show in the history of Australian TV mustn’t be too far behind.

Gogglebox - A show about random people watching shows is perhaps the dumbest idea ever. Who even watches that??

FMD

 

[WhatAmIWatching]

Ten is a black hole for ratings and Paramount is in upheaval. Because Ten is a black hole for ratings it is losing money ($322 million in the last calendar year alone), and, there has been reporting that Paramount want to divest themselves of the network. Nine offers a signficant audience and mainstream press coverage. If the APL has any ambition to grow the game, it will take a short term loss for long term gain and go with 9. Plus, the Fox experience strongly indicates that the A League needs to be paired with the EPL.

There is absolutely no possibility of growing the game with Ten, whose future is uncertain regardless.

Decades ago Channel 7, who had the AFL rights, paid the old NSL money for the broadcast rights. Ch 7 duly put on the games at 3am. Football was not going to interfere with the AFL.
So going to 9, which also has other sports, may mean that they get the crumbs. After all, if there is a game of NRL vs a game of the AL, which is the one that 9 will promote the most?

 

[libelous]

Decades ago Channel 7, who had the AFL rights, paid the old NSL money for the broadcast rights. Ch 7 duly put on the games at 3am. Football was not going to interfere with the AFL.
So going to 9, which also has other sports, may mean that they get the crumbs. After all, if there is a game of NRL vs a game of the AL, which is the one that 9 will promote the most?

This is the reality for those delusional enough to believe that football would get a fair deal from the Nine or Seven.

 

[HappyGuus]

Decades ago Channel 7, who had the AFL rights, paid the old NSL money for the broadcast rights. Ch 7 duly put on the games at 3am. Football was not going to interfere with the AFL.
So going to 9, which also has other sports, may mean that they get the crumbs. After all, if there is a game of NRL vs a game of the AL, which is the one that 9 will promote the most?

All worrying points.

But maybe the difference these days is these broadcasters have multiple channels and can show multiple sports at once. They won't be taking away viewers from their station, they should be adding to it. But I'm no expert haha.

 

[Cunningstunt]

All worrying points.

But maybe the difference these days is these broadcasters have multiple channels and can show multiple sports at once. They won't be taking away viewers from their station, they should be adding to it. But I'm no expert haha.

These are things you get written into contracts. Seven was disgraceful, but the nsl management should have had explicit written agreement about the coverage.

 

[Midfielder]

Decades ago Channel 7, who had the AFL rights, paid the old NSL money for the broadcast rights. Ch 7 duly put on the games at 3am. Football was not going to interfere with the AFL.
So going to 9, which also has other sports, may mean that they get the crumbs. After all, if there is a game of NRL vs a game of the AL, which is the one that 9 will promote the most?

Remember the email......

Nobody screws soccer like seven

 

[melbcityguy]

Does anyone think that talent drain might be having a detrimental effect on the perception of the A League even by actual regular football fans?

And could this be effectively killing it as a tv product?

Yes I think hardcore fans like us on here can appreciate young lads going to Europe. However those not that interested wouldn't appreciate it. That's why I reckon having solid Aussie abroad among a league teams is important because it gives teams a bit of legitimacy

 

[Cunningstunt]

This wouldn't impact anything with the aleague I wouldn't expect. Securing this would be nines priority before they would start thinking about anything else.

The setup is interesting though. Looking to cut fox out of the loop entirely with Stan. This is one reason why seven retained the cricket despite the legal fight with cricket aus. CA wanted it on kayo for streaming to maximise the deal from memory. The only free to air partner who doesn't have a stream partner is seven.